sexta-feira, 4 de novembro de 2011

A cenourinha que importa


Se você trabalha com campanhas de incentivo ou usa essa ferramenta para motivar pessoas, esse post é para você.
O princípio é simples. Você quer que alguém atinja uma determinada meta, e para isso coloca um prêmio, uma cenourinha, lá na frente. Essa cenoura geralmente se materializa em forma de dinheiro, viagens, TVs de plasma etc. Em outras palavras, bens materiais.
Não é que bens materiais não importem e as pessoas não os queiram. Todo mundo quer. Mas essa palestra do Dan Pink para o TED, sobre a qual já tinha escrito aqui, desconstrói essa história.
Quando o trabalho envolve uma entrega intelectual e emocional, o cenário é outro. Nesses casos faz muito mais sentido motivar as pessoas com tarefas que façam sentido, que despertem interesse por sua natureza. E a cenourinha material, ao invés de ajudar, pode até atrapalhar…


Escrevi esse post em 6 de janeiro de 2010 e mantive ele intacto na republicação. Desfrute. :)

4 comentários:

  1. Ce sac cartable Michael Kors est si universel qu'il pourrait plaire à tout le monde. Dans cet article, je vais essayer de passer en revue les caractéristiques principales et les éléments qui distinguent ce sac à main des autres.

    tags:Bolsos Michael Kors Rebajas,Bolsos Michael Kors Baratos,Bolsos Michael Kors El Corte Ingles

    L’extérieur de ce fourre-tout Michael Kors est un cuir métallisé de laiton froncé et froncé. Si vous connaissez les sacs à main Michael Kors, vous savez que ce cuir sera doux et souple. Les deux grandes poignées supérieures sont attachées au sac avec quelques centimètres de chaînes dorées, puis les moitiés supérieures des bretelles présentent le même cuir couleur laiton.

    tags:Bolsos Michael Kors Baratos,Michael Kors Örhängen

    La diversité des couleurs et la taille utilisable de ce sac le rendent parfait pour un usage quotidien. Les poches intérieures ne manquent pas pour aider à garder les choses en ordre. Il y a des endroits parfaits pour votre téléphone ou votre Blackberry. Le zip top empêche les malfaiteurs de saisir votre sac dans un bar et aide également à contenir tout ce qui se trouve à l'intérieur lorsque vous courez pour créer ce train.

    tags:Windguru Longchamps,Longchamp Soldes Destockage,Pronote College Longchamp

    ResponderExcluir
  2. Michael Kors Outlet Online was a huge success there and became very well known. The designer Kors then branched out into accessories including Michael Kors Handbags Clearance. He never lost focus on his American chic styling. Some of his most notable collections include the Michael Kors Totes, Michael Kors satchel and the Designer MK Outlet and Michael Kors Outlet Online Store.

    No one has to know that they are cheap Ray Ban Sale UK and no one will know unless you tell them. Each of the cheap designer Ray Ban Sunglasses Sale UK carries the signature brand on the lens to let you know that you do have authentic designer Cheap Ray Ban Sunglasses UK.

    tags: Cheap Oakley Sunglasses UK,MK Outlet

    ResponderExcluir
  3. Ad is terrible. Who thought it was a bright idea to further sexualise women in the workplace? Meanwhile fully dressed men pour champagne and gaze at their female colleagues? one woman wrote. We are a lingerie company and therefore we have models that are dressed in lingerie.

    By that time Charles had already moved on to bigger things. He palace t shirt looked at his awesome polynomial functions tabulator and thought "You know what's more rad than polynomial functions? A machine you could program to do all different kinds of math!" And so he conceived the Analytical Engine. And panda shirt he built it and then laid back and played Grand Theft Horse Carriage: Manchester happily ever after, or he would have if he attack on titan shirt had ever managed to finish a damn thing in his life.

    ResponderExcluir
  4. A beautiful purse or handbag from Coach Outlet Online can last for many years, and represent a great overall value.
    There are Michael Kors Bags Outlet in a large number of shopping malls located throughout the country.
    Cheap Michael Kors Bags is a great way to determine which models best suit your needs.
    Official Coach Factory Outlet Online all strive to provide comfort and convenience for their owners and the seams are double-stitched for maximum durability.
    Michael Kors Factory Store, has one of the most popular handbag and accessory lines on the market today.
    Coach Handbags Wholesale says a lady is classy, elegant and sophisticated.
    Coach Store Near Me trends come and go, but a Coach stands the test of time.
    The official Michael Kors Handbags On Sale Outlet regularly posts various handbags being offered for sale.
    Compare your Coach Bags On Sale Outlet to the logo provided on the website to make sure it is similar.
    All Michael Kors Outlet Online Store have serial numbers.

    ResponderExcluir

O espaço é aberto para críticas, sugestões e até elogios. Só, por favor, não venha com spam.